PM interview questions
55 product manager interview questions, grouped by type. Open one to see what it tests, then practise it as a live mock with an AI interviewer.
Product Design
- Design a product that helps elderly people manage their medicines.
- How would you improve a 10-minute grocery delivery app like Blinkit or Instamart?
- How would you improve Google Maps for two-wheeler riders in India?
- Design a music experience for kids under 10.
- What's your favourite product, and how would you improve it?
Metrics & Analytics
- A social app tested auto-playing videos with sound, and time spent went up. Should it launch?
- A UPI payments app launched 'Split bills'. How would you define success?
- What should be the north-star metric for a music streaming app?
- How would you measure success of an audio 'huddles' feature in a workplace chat tool?
- You're the PM for a B2B analytics dashboard. Define its success metrics.
Root Cause
- Completed rides on a ride-hailing app fell sharply week on week. Why?
- Orders per active user on a food delivery app fell month on month. Why?
- Weekly active teams in a B2B docs tool fell over two weeks. What happened?
- Messages sent on a messaging app fell 10% week on week. How would you investigate?
- UPI payment success rate in your app fell from 96% to 91%. Why?
Estimation
- How many UPI transactions happen in a major Indian city per day?
- How many public EV charging points will a major Indian metro need in 2030?
- How many cups of tea are sold in Mumbai each day?
- Estimate the market size for HR software for Indian SMBs.
- How much storage does a video platform need for one day of uploads?
Product Strategy
- Should a food delivery company launch a quick-commerce arm?
- Should a video streaming company invest in games?
- Should a B2B SaaS company launch a free tier?
- Should an email product build its own AI writing assistant or partner with a model provider?
- You're launching a two-sided marketplace in a new city. How do you solve the cold start?
Execution
- Your launch is in two weeks and a critical feature isn't ready. What do you do?
- You have two engineers, and enterprise customers won't adopt because the roadmap is unclear. What do you do?
- You have ten feature requests and capacity for three this quarter. How do you decide?
- Engineering wants to spend a quarter on tech debt. Sales wants new features. What do you do?
- A bug affects 2% of users but fixing it delays a feature for 40% of users. What do you do?
Behavioral
- Tell me about a time you disagreed with engineering.
- Tell me about a mistake you made.
- Tell me about a time you influenced a decision without having authority.
- Tell me about a time you made a decision with incomplete data.
- Tell me about a product you launched that didn't work.
Product Critique
- What do you think of skill endorsements on a professional network?
- Tell me about a product that's designed poorly.
- Pick a UPI payments app you use. What does it do well and badly?
- Critique the home screen of your most-used food delivery app.
- What's a product you love? Convince me it's well designed.
Pricing
- How would you price a new e-book reader for the Indian market?
- Leadership wants to cut an annual membership from ₹1,499 to ₹1,199. Build the case with numbers.
- Should a B2B tool charge per seat or a flat fee per company?
- How should a ride-hailing app set surge pricing during heavy rain?
- Where would you set the free-tier limit for a cloud storage app?
Product Vision
- Where will digital payments in India be in ten years?
- What should a maps app look like in five years?
- What could a professional network do on mobile that's truly groundbreaking?
- Pick education, healthcare or retail. Where will it be in ten years?
- How will personal AI assistants change the way people discover and buy products over the next five years?